Wednesday, December 21, 2011

Kardashian Kollection Sinking at Sears


The Kardashian clothing line is collecting dust on the shelves at Sears.
“Sears was betting the Kardashian name and collection of fashion products would stir up consumer excitement,” Unfortunately even on Black Friday sales were very low!

Sears, which has consistently had negative earnings,“posting losses in every quarter so far this year,”failed to see a profit and the highly anticipated Kardashian Kollection did little to boost revenue for the struggling chain.

Marija Dabovic, a retail industry analyst for investment research firm Value Line, claims that “Sears Holdings has yet to see meaningful improvement,” after relying on the fame of Kim and ko. to deliver with their collection that offers “almost every product that women would want.” Including some blatant knock-offs!

Unfortunately, the kollection has been besieged by troubles including Sears being forced to pull certain products for copyright infringement. The biggest issue likely stems from the Kardashians recent fall from grace!

Sears launched the Kardashian Kollection right before Kim’s Fairytale Wedding when the family was right in the midst of a media frenzy over the event and generating tons of fan excitement.

Sadly, I’m sure Sears wasn’t anticipating Kim’s Nightmare Divorce three-months later, which caused a media and public backlash.

Unfortunately the department store chain has already invested big on “initiatives” that have not been “effective” which is industry speak for getting burned by the Kardashians and there is little they can do to recover their losses
Jacked from MSN

17 comments:

Anonymous said...

Oooooohhh, thats a clothing line. I thought it was a scene shot from animal planet! my bad!

Anonymous said...

the line is not successful because they don't wear the clothing from the sears line, they were all the other expensive designers. the only celebrity whose clothing line work was diddy and kimora, cause they wore their clothes, which is the best way to market them. if the star doesn't wear their own clothes why should the rest of us.

Anonymous said...

The stuff was ugly and the items that were somewhat cute were knock-offs and then made out of garishly tacky prints. Anyone wanting to dress like those styles shown above won't shop at sears and anyone shopping at sears wouldn't want to walk around looking like a 200lb leopard.

Anonymous said...

LOL @ 200lb leopard I agree Sears was my grandmothers store years ago now she won't even shop there. Also cosign 12:40

Anonymous said...

havent shopped at sears since the early 90's! oh i take that back...got a refrigerator and stove in the early 2000's and someone gave me a gift certificate there about 5 years ago and i got some sneakers. would definitely not buy anything KK or her family. not even if it was marked down @ ROSS!

Anonymous said...

it was over priced and tacky clothing (yes even for sears)no shock here

Anonymous said...

Im sorry..I thought this was an ad for a new Animal Planet Show. Attack of The Money Hungry Cheetahs. Sorry.

Anonymous said...

LOL! even though sears does sell clothing, people don't care to buy their clothing there. I bhought kims dress just because I needed a sexy outfit for halloween!

Anonymous said...

What did they expect? Sears is only good for appliances, linens and tools. Who really shops at Sears for clothes anyway? Finding something decent is there is like looking for a needle in a haystack.

Anonymous said...

The clothes look cheap - and were defiantly over priced.

Anonymous said...

WE ALREADY KNEW THEY WOULD FAIL!!!

WHY DO YOU THINK BEBE KICKED THEM OUT?!

nba is fixed said...

Notice how Gossip Jacker didn't post big the story about the Kardashians clothing line allegedly made by sweat shop slave workers in China. Yeah, Gossip Jacker is definitely cashing those Kardashian checks!

♫♥☆♪MoN!QU3♫♥☆♪ said...

photoshopped to death esp khloe

Anonymous said...

Where are Khole's arms?

Anonymous said...

THE PROBLEM WHEN YOU GET CHINESE TO MANUFACTURER YOUR PRODUCTS IS THAT THEY ARE CHEAP AND TACKY.

Anonymous said...

the clothes they wearing are not the clothes they selling= FAIL!

Anonymous said...

I would never buy anything with these skanks name, photo or likeness.

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